Copyright

Dave Musson

Published On

2019-06-30

Page Range

pp. 199-210

Language

  • English

Print Length

11 pages

18. Expertise in Your Ears; Why You Should Jump on the Podcasting Bandwagon

  • Dave Musson (author)
Chapter of: Social Media in Higher Education: Case Studies, Reflections and Analysis (pp. 199–210)

Musson provides a fascinating insight into how podcasting is being used in HE. First he describes the recent popularity of podcasting and outlines its potential benefits to the HE sector, before highlighting some exceptional examples of how universities are using podcasts both here in the UK and the United States to show off their expertise, showcase their research, provide a window on campus life, or even to celebrate their past students’ achievements.

Contributors

Dave Musson

(author)

Dave Musson is editor-in-chief of The Native – a hub of inspiring resources for education and youth marketers – as well as the lead social media strategist at Natives Group. His colleagues sometimes call him a social media 'guru', but he gets embarrassed when it happens. Before joining Natives Group, Dave led on social media at the University of Warwick. He also spent two years as co-chair of the Council for the Advancement and Support of Education (CASE) Europe Social Media and Community Conference. Outside of work, he hosts not one, not two, but three podcasts. Twitter: @davemusson LinkedIn: https://www.linkedin.com/in/davemusson85